How Industry Inbox Works
Build Your Postcard or Digital Mailing
Send Directly to Casting Directors and Talent Reps
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Connections, community, and environment are key pillars we believe in. Join us!
Learn more about the starring role trees play in our ecosystem and how we as a community can help.
Your Industry Inbox subscription includes the ability to create 10 beautiful eye catching campaigns and 3 “Thank you’s” every month!
We offer everyone an absolutely free account that allows you to play with the platform, create a post card, and start getting your marketing materials ready. When the time comes, you can upgrade to a paid account to start sending!
Our most popular option! The Annual Account not only saves you money, but allows you to utilize the front and back sides of your postcard where you can embed a video! Your subscription starts when you sign up or upgrade then auto-renews the following year. We’ll give a heads up before it does, cancel at any time. Every year you subscribe Industry Inbox will plant 12 trees on your behalf!
A great option to get your feet wet! You can customize the front of your postcard with your headshot, a link to your webpage or professional acting site, and the ability to write a personalized note. Your subscription starts when you sign up or upgrade then auto-renews the following month. We’ll give you a heads up before it does, cancel any time. Every month you subscribe Industry Inbox will plant a tree on your behalf!
What is Industry Inbox?
Why was Industry Inbox created?
With traditional physical mail-in postcards, it is always hit or miss if you have the most current address, not to mention the amount of paper and energy wasted. In addition, with remote work now common place, many professionals will not be giving out a work address, as it is often the same as their home address.
There are Actors who try to promote themselves on a Casting Director’s personal social media page, which is the epitome of spamming and will lead to a negative impression…exactly what you DON’T WANT.
Also, if you are able to obtain the email address for a particular Casting Director, you must know that the email address is reserved for their personal and business use, and should not be clogged by Performers trying to market themselves. That is a sure-fire way to get blocked. And again, your goal is to create a positive professional relationship where you are not intruding on their work space or time. You want them to be happy they have the opportunity to learn about you, and not feel burdened by unprofessional attempts at notoriety.
To give back to the planet, Industry Inbox has partnered with an amazing nonprofit that will plant a tree in your honor every month you are a member of our service. The recipient of your postcard campaigns.
What is a campaign?
When an Industry Professional receives your postcard, it is organized by campaign.
This way, depending on how much time they have available to go through their inbox, they can begin with the postcards that are most relevant to them at any particular time.
Current campaign types are:
- NEW IN TOWN
- UPCOMING PERFORMANCE
- LOOKING FOR REP
- INTRODUCING MYSELF
- THANK YOU
Additionally, we will periodically be adding campaigns to include holidays and special events for members.
What is customizable on my postcards?
The campaign type is not something you are able to change. It is important for the recipient to know what ‘type’ of postcards are coming to their inbox.
You are always allowed to change fonts, backgrounds, colors, and the text you want on a particular campaign. Depending on who you are sending the postcard campaign to, you can swap out your photo and the external link you are including in your postcard.
Your photos and links will need to be approved by Industry Inbox to ensure they are professional and align with our terms and conditions.
Your links should always be either a personal performers webpage, your IMDB profile, the casting site you most like to use, etc.
Members who purchase the year-long membership option will also be able to embed their demo reel or clips.
What does Industry Inbox consider appropriate as far as postcard content?
You may not discuss religion, politics, apply pressure for a meeting or in any way make the Casting Professional or Talent Rep feel uncomfortable. A violation of Industry Inbox terms and conditions could result in removal from the platform without notice or refund.
All Industry Professionals will have the ability to BLOCK a sender if they feel they are being spammed or approached in an unprofessional or rude manner.
Members will not be notified if individual professionals have blocked them.
So use your best judgment to ensure this does not happen to you.
If the Industry Professional feels you have really crossed a line, then they will BLOCK AND REPORT you to Industry Inbox, who will investigate the complaint. If the Industry Professional has mistakenly reported you, or staff determines your actions were not inappropriate, no action will be taken. However, if staff learns that your actions and campaigns contained harassing or inappropriate content, your membership will be revoked without refund and you will be banned from further use of the site.
Will the Industry professional actually view my postcards?
All Industry professionals who sign up for Industry Inbox do so knowing Performers like yourself will be sending marketing material. How often they check their inbox, and what they do with the postcards is completely up to them. There is no time pressure applied to the professionals, just like there would be no way to control when your physically mailed postcard would be viewed. We guarantee it will reach their inbox and we will periodically send them reminders to check the postcards they have waiting.
Will the Industry Professional respond to me personally?
We do not facilitate communication outside of your postcard campaigns. However, the professionals will have the ability to send back an emoji if they wish. These include encouragement and an acknowledgement that they like what you have written or applaud you for sticking with it and planting a number of trees.
Will I get representation or auditions through my membership with Industry Inbox?
It is important to learn about this business so you can understand the function of Industry Inbox is to allow you to market yourself in a professional manner to Entertainment Professionals. We hope you are able to amplify your number of auditions or meetings by creating and maintaining relationships that will transform as people get to know you and your talent.
Will I be spammed if I become a member of Industry Inbox?
We are totally against wasting people’s time.
We will send you periodic updates, let know when someone has sent an emoji in response to your campaign, and inform you about exclusive special events for members, as long as you are a current member in good standing. We also keep all email addresses private and never market them to 3rd party companies.
We will allow advertisers to create postcards you can choose to view on our site, if you wish. These may include Casting Directors who are teaching classes, podcasts you should be aware of, and other services for performers.